May 20 will be held for the fifth time Video Ads Conference – the largest free online video advertising conference in Belarus. This year’s theme is “Has Digital Beat TV?”
In 2020, advertising investment fell by almost 10%. The growth in the number of digital channels, in particular, video advertising, will be the driver of the market volume recovery. According to independent experts, the growth rate of investments in a promising format with a tangible ROI will be the highest in 2021. At the same time, TV advertising began to be bought 16% less in 2020, and forecasts of a recovery in TV advertising volumes in the coming years are disappointing.
Representatives will tell about this and not only at the Video Ads Conference:
Google – Kirill Vinokurov, agent business development manager in Ukraine and the CIS.
Yandex – Elizaveta Smirnova, manager of media projects of the company.
Mail.ru Group – Nikolay Sentyurin, Head of Commercial Projects Development Department, Mail.ru.
Eskimi DSP Platforms – Angelina Katok, Business Development Manager, Eskimi.
Renderforest online platforms
Digital agencies AMDG – Sergey Kazak, Chief Visionary Officer.
Video Ads Conference is a conference for marketing and business development directors, marketers, Head of Digital, brand managers, business owners and anyone who wants or is already working with video ads on the Internet.
Participation in the Video Ads Conference online is free. You can register and get detailed information here.
The partner of the conference is the programmatic platform Eskimi.
Information partner – About business.